As Jocelynn has already touched on, part of what makes the Newcastle music scene great and unique is the wide range of venues available to house live music performances. Consequently, Newcastle is able to accommodate various music genres and markets, from little-known indie or pub bands playing at the Cambridge or the Bar on the Hill, to sold-out arena shows by artists such as Pink or the Veronicas at the Newcastle ‘Ent Cent.’ Regardless of the band, artist, genre or amount of records sold, chances are that there will be a suitable venue for them in Newcastle.
All this live music obviously has many advantages and serves a wide range of purposes. One might wander down to the local pub on a Friday night to chill out to some tunes, wind down from the week or set the mood for the weekend. At the other end of the scale we consider shows by international artists held at the Entertainment Centre. In terms of bigger national and international acts, consumers from all over the state are usually only given the chance of travelling to Sydney or Newcastle to see such artists. In these cases, it could well be suggested that people travel long distances to see a show at the Entertainment Centre and perhaps make a bit of an event of their visit, and therefore the local economy is supported in terms of food, accommodation and other entertainment. Sure, this scenario might not be a common one, and concerts at the Ent Cent may well usually be comprised of a majority local audience, but when a consumer’s only other option is Sydney, I have no doubt that the tourism industry benefits from having big-name concerts here.
As I mentioned, for a long time Newcastle has had no competitor in this regard apart from Sydney in terms of attracting big-name concerts. Add to this, the fact that Newcastle is smaller, less of a ‘rat race’ than Sydney, and is cheaper and yet still offers considerable tourist drawcards (beaches, restaurants, surrounding areas), makes it worth an out-of-towner’s time to come and see a concert, and stay a few days here while they’re at it.
However, quite an interesting shift has presented itself in the last couple of years that would appear to threaten somewhat Newcastle’s position as only the second big-name music venue in NSW – the increasing popularity of venues up the Valley in ‘wine country’ such as Tempus Two and Bimbadgen Estate.
In the last couple of years, these venues have attracted some of the hugest names in music, including (but not limited to):
- Elton John
- Rod Stewart
- Carole King (in her first ever Australian concert)
- Matchbox Twenty
- Santana
- K.D. Lang
- INXS & Simple Minds
- Beach Boys, Daddy Cool and Christopher Cross
- Michael Crawford
- John Farnham
- Dame Kiri Te Kanawa
- Steely Dan
- Lionel Richie
- John Butler Trio
- Kate Ceberano
(And just quietly, I have it on good authority that Alicia Keys will be playing in the vineyards later this year.)
Anyone would have to agree that there are some significant names on that list, with music spanning several different genres. I don’t know if I am reading too much into it, but it could be suggested that names such as these perhaps threatens Newcastle’s hold on being the only other venue in NSW for big names. The Hunter Valley has heaps to offer concert-goers: a relaxed, carefree outdoor environment in which to enjoy the show, the capacity to house as many people as the Entertainment Centre, and venues surrounded by high-calibre restaurants, wineries and accommodation – many within walking distance or a few minutes’ drive. Both Tempus Two and Bimbadgen have VIP packages available for concerts, which usually involve being served a restaurant meal, seated in the best seats in the house to watch the concert. This is certainly not something you can get at the Ent Cent! ‘Wine country’ also has the added bonus of being able to attract consumers from Sydney; therefore, while it could be suggested that Newcastle might struggle to attract music-goers from Sydney, the large number of tourist attractions in a relatively close vicinity up here has no problem attracting people from Sydney and all over the state.
And no one can question the popularity of vineyard concerts – both Elton John and Rod Stewart played two concerts up here recently, due to popular demand. To attempt to take a drive anywhere near Tempus Two or Bimbadgen and negotiate the traffic (one aspect that could certainly be improved on) on the day of a concert is testament to their popularity. And while previously it could be argued that winery concerts appealed only to ‘adults’, Matchbox Twenty’s decision to stage a show – one that would sell out – up here, shows that such concerts appeal to younger audiences as well. And as someone who has attended several of these concerts over the warmer months and was initially sceptical that the sound quality would be below-par compared to an indoor venue, I can safely say that the music sounds as good as it ever did!
Another reason it could be argued that vineyard concerts are threatening Newcastle’s ability to attract the big names is that many of these artists have either
a) played in Newcastle before but have held subsequent concerts in ‘wine country’ – for example, Matchbox Twenty last played in Newcastle in 2003 before their concert in April ‘08; or
b) have played in Sydney and Pokolbin as opposed to Sydney and Newcastle – as far as I can remember, and Google can back me up, Rod Stewart’s and Elton John’s concerts represented both artists’ first foray up the freeway.
This has ended up being a lot longer than I thought it would be, so I’ll wrap it up. I don’t think the Newcastle music scene as a whole is being threatened by the increasing popularity of vineyard concerts, but I think it could definitely be suggested that winery concerts are encroaching on Newcastle’s position and ability to attract some of the bigger names, especially when it appears that wine country can offer everything Newcastle can in terms of tourism (except beaches, perhaps!) – we have good accommodation, countless restaurants, wine-tasting and vineyard tours (duh!) and countless tourist attractions such as Hunter Valley Gardens, hot-air ballooning and mini- and aqua-golf, among many others. All of these factors make it easy to see why consumers would come up here for a concert and could easily ‘make a weekend of it.’
I for one am really interested to see whether the popularity of concerts at places such as Tempus Two and Bimbadgen (which happen to only be ten minutes’ drive from my place – I’m not complaining!) continues to increase, and what other artists might be attracted to playing up here.
Just in case..
Posted in Academic Reviews & Comments on May 28, 2008 by jocelynn16i already published this on the “music scenes” page. But when i looked at my number of posts on here this didnt appear probably because its a page and not a post. Just in case, I wanted to put it on the main page so it was accounted for for grading purposes.
We are examining the under represented music scene of Newcastle Australia. To do this, we must examine this subculture in order to fully understand the meaning and values of this music scene. I would say that subcultures are certain values, attitudes, beliefs, styles and ideas that belong to and are shared by a certain group or class. I also believe that whenever style and music intersect, is where you will find subcultures. In the Clarke, Stuart Hall, Jefferson and Roberts’s article titled, “Subcultures, Cultures and Class”, they made a point that subcultures take shape around distinctive activities and focal concerns of different groups—specifically concentrating on youth subcultures. This article concentrates on style and the different types of youth subcultures. I believe that this is a very necessary topic in relation to teh Newcastle music scene because in order to understand different music, it is essential to understand the groups that listen to it and how they act as a certain subculture. Music itself is essentially a subculture in the sense that it differentiates from the wider culture. In the “Subcultures, Cultures and Class” article, the authors make an interesting point that youth leisure and youth consumption go hand in hand. I agree with this completely. The more free time a person has, the more time they have to go shopping, discover new music, and feed into the new trends and styles of the time. Youth today I feel have more free time and have access to more money and have different financial responsibilities than any other previous generation. Therefore, I am expecting to learn about a really dynamic music scene in Newcastle. This scene IS a subculture with its own attitudes, values, beliefs, dress code, language and rules. We need to focus on the audiences AS WELL as the musicians. It is important to evaluate both in order to sufficiently critique and analyse this music scene.
Reference:
Clarke, John, Stuart Hall, Tony Jefferson, and Brian Roberts. 1975. “Subcultures, Cultures, and Class.” In The Subculture Reader. Ken Gelder and Sarah Thornton (eds.). New York: Routledge. p. 100-11.
This entry by user: jocelynn16
Leave A Comment »